Esports: Commonwealth Games trial an ‘opportunity to show it is more than just a game’

Esports: Commonwealth Games trial an ‘opportunity to show it is more than just a game’
Mark Weller, chief gaming officer of Vexed Gaming, will act as Team England's Esports manager at this year's Commonwealth Games
Mark Weller, chief gaming officer of Vexed Gaming, will act as Team England’s Esports manager at this year’s Commonwealth Games

“It’s an opportunity for us to educate on esports and it being about much more than just playing a game.”

The news that this year’s Commonwealth Games in Birmingham would include esports as a pilot event faced opposition from traditionalists.

The inaugural Commonwealth Esports Championships will run alongside this summer’s Games, but have separate branding, medals and organisation. But there is hope that esports could become part of the full programme by the 2026 event.

After being appointed as team manager of the England esports squad, Mark Weller spoke to BBC Sport about leading the country into a new era of competitive entertainment.

A competitive outlet

The Commonwealth Esports Championships are due to take place at the International Convention Centre in the heart of Birmingham on 6-7 August.

The event will feature esports athletes from across the Commonwealth – with DOTA 2, eFootball series and Rocket League the three titles featuring in the competition.

All three titlesexternal-link will also include a women’s category as well as an open category.

Weller, chief gaming officer of the Manchester-based Vexed Gaming team,external-link was appointed team manager of Esports England in February.

“It’s a really proud moment for me. As a child I watched the Commonwealth Games. I enjoyed sprinting and as a young person I used to dream about one day being there,” he told BBC Sport.

“It’s a bit mad coming full circle and being a part of it in a way I never thought would be a route 10 years ago.”

It was a major life event in his teens that kickstarted Weller’s pathway into competitive gaming and led to him to lead his country at the Games.

“Late

Read More

A $27.2 Billion Global Opportunity for Licensed Sports Merchandise by 2026 – New Research from StrategyR | News

A .2 Billion Global Opportunity for Licensed Sports Merchandise by 2026 – New Research from StrategyR | News

SAN FRANCISCO, Feb. 22, 2022 /PRNewswire/ — A new market study published by Global Industry Analysts Inc., (GIA) the premier market research company, today released its report titled “Licensed Sports Merchandise – Global Market Trajectory & Analytics”. The report presents fresh perspectives on opportunities and challenges in a significantly transformed post COVID-19 marketplace.

FACTS AT A GLANCE

What’s New for 2022?

  • Global competitiveness and key competitor percentage market shares
  • Market presence across multiple geographies – Strong/Active/Niche/Trivial
  • Online interactive peer-to-peer collaborative bespoke updates
  • Access to our digital archives and MarketGlass Research Platform
  • Complimentary updates for one year

Edition: 9; Released: February 2022

Executive Pool: 2633

Companies: 62 – Players covered include eBay Inc.; Everlast Worldwide, Inc.; Knights Apparel, Inc.; Li Ning Company Limited; Newell Brands; Nike, Inc.; Prada SpA; PUMA SE; Quick Silver, Inc.; Ralph Lauren Corporation; Sports Direct International PLC; VF Corporation and Others.

Coverage: All major geographies and key segments

Segments: Product (Apparel & Footwear, Toys & Games, Accessories & Gifts, Other Products); Price Range (Economic, Premium); Distribution Channel (Store Based, Non-Store Based)

Geographies: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Complimentary Project Preview – This is an ongoing global program. Preview our research program before you make a purchase decision. We are offering a complimentary access to qualified executives driving strategy, business development, sales & marketing, and product management roles

Read More

A $27.2 Billion Global Opportunity for Licensed Sports Merchandise by 2026

A .2 Billion Global Opportunity for Licensed Sports Merchandise by 2026

FACTS AT A GLANCE
Edition: 8; Released: December 2021
Executive Pool: 2633
Companies: 62 – Players covered include eBay Inc.; Everlast Worldwide, Inc.; Knights Apparel, Inc.; Li Ning Company Limited; Newell Brands; Nike, Inc.; Prada SpA; PUMA SE; Quick Silver, Inc.; Ralph Lauren Corporation; Sports Direct International PLC; VF Corporation and Others.
Coverage: All major geographies and key segments
Segments: Product (Apparel & Footwear, Toys & Games, Accessories & Gifts, Other Products); Price Range (Economic, Premium); Distribution Channel (Store Based, Non-Store Based)
Geographies: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Complimentary Project Preview – This is an ongoing global program. Preview our research program before you make a purchase decision. We are offering a complimentary access to qualified executives driving strategy, business development, sales & marketing, and product management roles at featured companies. Previews provide deep insider access to business trends; competitive brands; domain expert profiles; and market data templates and much more. You may also build your own bespoke report using our MarketGlass Platform which offers thousands of data bytes without an obligation to purchase our report. Preview Registry

ABSTRACT-

Global Licensed Sports Merchandise Market to Reach US$27.2 Billion by the Year 2026
Licensed sports merchandise includes different products endorsed by a sports club or sportsperson, and products such as sports apparel, gear, games, accessories, and footwear for women, children, and men

Read More

Two Wheeler Accessories Aftermarket to Rise on Increasing Motorcycle Sales, Creating US$ 38.8 Bn Incremental Opportunity through 2031: FMI

Two Wheeler Accessories Aftermarket to Rise on Increasing Motorcycle Sales, Creating US$ 38.8 Bn Incremental Opportunity through 2031: FMI

DUBAI, UAE, Nov. 23, 2021 /PRNewswire/ — As per an exhaustive study by FMI, the global two wheeler accessories aftermarket is poised to total US$ 17.1 Bn in 2021. A growing number of motorbike riding enthusiasts and rising concerns regarding road safety are expected to fuel the demand for two-wheeler accessories. Driven by this, the market is expected to surpass US$ 38.8 Bn, expanding at a robust CAGR of 8.6% during the forecast period between 2021 and 2031.

The primary factor fuelling the demand for two-wheeler accessories is the increasing sales for motorcycles worldwide. According to the China Association of Automobile Manufacturers, around 1,659,000 units of motorcycles were sold across China in the month of September 2019 alone. In addition to this, rising focus on improving aesthetics, performance, comfort, and safety of motorcycles amongst riders is expected to spur the sales of two-wheeler accessories.

Implementation of stringent regulations to increase the safety of motorcyclists such as mandating the use of protective gears such as helmets in the U.S., China, India, and other countries is facilitating the growth in the market. Increasing number of motorsports events and leisure activities such as bike stunts, racing, and off-road activities is expected to propel the demand for two-wheelers as well as aftermarket accessories.

Request a report sample to gain comprehensive insights at https://www.futuremarketinsights.com/reports/sample/rep-gb-14159

Based on product type, the protective gear segment is estimated to hold the lion’s share in the market, accounting for sales of nearly US$ 7 Bn through 2031. Poor road conditions across certain countries and increasing road accidents are favoring the growth in the market.

“Introduction of advanced accessories with higher durability and increasing availability of two-wheeler accessories on e-commerce platforms is expected to drive the sales in the market over the coming years,” says a FMI

Read More